All posts by Social Marketing Intern 1

Lymphatic Drainage Massage for Breast Cancer Prevention

by Lynn Ketcheson

Did you know that the body contains 6 to 10 litres of lymph fluid? In comparison, the circulatory system has only 3 to 5 litres of blood.  When the lymph circulation stagnates, fluids, protein, cells and toxins accumulate and cellular functions are significantly compromised.  This opens the way to many physical ailments and may hasten cellular degeneration, eventually allowing cancer to develop.

Lymphatic massage is a very gentle and relaxing preventative therapy that addresses the whole body, but especially the breast area.  This light massage around the breast drains the fluid to the 35-50 nodes in the axilla area (armpit).  By cleansing these tissues we initiate proper circulation and eliminate stagnation, toxins and cellular breakdown.  In the treatment we first clear the clavicular nodes (front of the neck) and the axillary nodes so that lymph fluid can drain into these nodes for complete cleansing. We then gently move around each breast in the proper direction to allow the lymphatic fluid to drain and flow to the pectoral and mammary nodes (around bra line), which we then drain into the axillary nodes.  If breast cancer runs in your family or if you want good preventative care, I would recommend lymphatic drainage massage therapy.
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The Meaning of Death – Stephen Jenkinson

by Stephen Jenkinson

“Many among us now are crazy for meanings, and crazed by seeking them out. The meanings of life aren’t inherited. What is inherited is the mandate to make meanings of life by how we live. The endings of life give life’s meanings a chance to show. The beginning of the end of our order, our way, is now in view. This isn’t punishment, any more than dying is a punishment for being born. Instead, the world whispers: All we need of you is that you be human, now. Our work is to sort out what being human should be in such a time. “

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The World is Your Gym

BY STU KIDSON, Rugged Fitness

When I first started dreaming up Rugged Fitness three years ago, it was in response to my own dissatisfaction with my personal training job at the time.  I worked for a locally owned, well-established private fitness club whose sales driven focus and cold, artificial setting left me questioning the efficacy and suitability of indoor training for much of the general population.  I kept meeting people who despised working out in a gym, but kept trying it out as they believed it was the only way to get in shape.  Lifting weights in a gym had always been an effective and enjoyable experience for me but I could see where these folks were coming from as well.  “Why can’t you simply adapt the same gym workouts for a more private and stimulating outdoor setting?” I asked myself.  After playing with the idea for several months I reached my breaking point with the private club and decided to leave the greed driven, sales-machine to forge my own path dedicated to people, not wealth.
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How Loving the Outdoors has Helped Me to Live Healthier and Grow as a Person

by  Eddy Savage

“When I was younger, I was incredibly difficult to motivate. I didn’t like organized sports, I hated exercise, and I certainly didn’t want anything to do with responsibility. On top of my lack of motivation, I was very shy, lacked confidence, and was out of shape. Then, when I was 16 years old, I was introduced to the possibilities that the outdoors held. I joined an outdoor education program in high school and was introduced to outdoor activities such as hiking, canoeing, and kayaking. These quickly became my new weekly hobbies and I began noticing a drastic and positive change in my outlook on life. Over a few years of pursuing my passion for the outdoors, I have spent hundreds of days in the wilderness playing with all our backyard has to offer. I have compiled 4 stories from my experiences in the outdoors that explain how my experiences have helped me to live healthier and grow as a person.

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How to Choose a Safe Sunscreen for your Tropical Holiday


how to choose a safe sunscreen

The most effective sun protection is covering up! Choose sun hats and tightly woven, loose-fitting, long sleeved shirts and pants to keep harmful rays away from skin. And always seek out shade.

When summer situations involve significant doses of sun, choose sunscreen wisely.

A good sunscreen meets the following five criteria:

1. Well rated by the Environmental Working Group (EWG)

If the EWG recommends the product, it almost certainly meets the rest of my criteria. Want more info? Read on! But if you just want a short cut to safe sunscreen before you hit the beach…your work here is done.

2. Broad spectrum protection

Ultraviolet wavelengths are classified asUVA, UVB and UVC. Even though exposure to both UVA and UVBcontributes to the development of melanoma — the most deadly skin cancer — SPF measures only UVB. Broad spectrum sunscreens protect against both.

The U.S. Federal Drug Administration (FDA) moved to require sunscreens not offering broad spectrum coverage to display a warning Health Canada is considering allowing manufacturers that meet Europe’s more stringent requirements to advertise this on packaging.

3. Sunscreen should not contain dangerous ingredients

At the top of the list of sunscreen ingredients to avoid is oxybenzone, a hormone disruptor that can also trigger allergic reactions. EWG rates it an alarming “eight”.

— Oxybenzone is added to stabilize avobenzone, a UVA-blocker. The combination is marketed as Helioplex. Find safer UVA protection in mineral-based sunscreens containing titanium dioxide or zinc oxide, or non-mineral-based European sunscreens containing Tinosorb S and/or M, or ecamsule (trade name Mexoryl SX).

— Retinyl palminate, a form of vitamin A, has been linked to skin tumours and lesions on sun-exposed skin. Health Canada’s draft sunscreen rules (currently under review) would require products containing it to display a warning. (Side note: double check that your face cream doesn’t have Vitamin A)

— The Dirty Dozen ingredients, should be avoided in sunscreen as well as cosmetics. These include parabens, phthalates, PEG’s (polyethylene glycols), propylene glycol, phenoxyethanol and sodium laurel sulphates.

4. Is a cream (not spray or powder)

Mineral-based sunscreens probably contain nanoparticles. Research shows that titanium dioxide and zinc oxide do not migrate through skin, but inhaled nanoparticles enter the blood stream through the lungs. Further research is needed into the impact of these particles on the environment and into the safety of skin application so keep your ear to the ground. In the meantime, choose mineral-based creams. (While you might like transparent options, larger white particles provide better UVA protection!)

5. Offers SPF 30 protection

According to the Skin Cancer Foundation, sunscreens with an SPF of 15 or higher do an excellent job protecting against UVB when applied properly. Choosing a broad spectrum sunscreen will ensure adequate UVA coverage, but a higher SPFdoesn’t mean better UVB protection. Research indicates that an SPF higher than 30 is mostly marketing and that high ratings give people a false sense of security, which leads to inadequate use and increased exposure. Europe and Australia capSPF rating at 50 and 30, respectively.